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Bachelor of Business Administration (Honours) in Entrepreneurship and Innovation

Programme Summary

The aim of the programme is to equip students with the knowledge, competency, skills, leadership and ethical professional values in business and mangement.

Entry Requirement

A pass in Sijil Tinggi Persekolahan (STPM) with a minimum of Grade C (NGMP 2.0) in any 2 subjects, and pass in Mathematics and English at SPM level, or its equivalent;

OR

A pass in Sijil Tinggi Agama Malaysia (STAM) with a minimum grade Jayyid, and pass in Mathematics and English at SPM level;

OR

Academic qualifications equivalent with Diploma or Advanced Diploma (Level 4 or 5, KKM);

OR

Matriculation/Asasi qualification with a minimum of CGPA 2.00 out of four 4.00 or its equivalent in a related field

Note: Candidate (i), (ii), (iii) and (iv) may be exempted from the clause “Passed Mathematics in SPM” if the qualification is including Mathematics which equivalents or higher in SPM level.

Programme Structure

SemesterCourse CodeCourse NameClassificationCredit Values
SEMESTER 1MPU3113Hubungan EtnikUniversity Core3
MPU3123Tamadun Islam dan Tamadun Asia (TITAS)University Core3
BYBC1013English for Business CommunicationUniversity Core3
BMGT3143TechnopreneurshipDiscipline Core3
BMKT3013Principles of MarketingCommon Core3
BMGT3013Principles of ManagementCommon Core3
Credit Hours18
SemesterCourse CodeCourse NameClassificationCredit Values
SEMESTER 2BFAR3013Introduction to Financial AccountingCommon Core3
BMIS3013Introduction to Management Information SystemCommon Core3
BECO3033EconomicsCommon Core3
BMGT3153Technopreneurship Business PlanDiscipline Core3
BYBS1023English for Business StudiesUniversity Core3
Credit Hours15
SemesterCourse CodeCourse NameClassificationCredit Values
SEMESTER 3BMAF3063Entrepreneurship CostingDiscipline Core3
BMGT3163Small Business ManagementDiscipline Core3
MPU3242Time ManagementUniversity Core2
BPOM3093Sustainable Development and Design PracticeDiscipline Core3
BRSH3024Entrepreneurship Project 1Discipline Core4
MPU3422Pembangunan Masyarakat 1University Core2
MPU3442Siswaniaga 1University Core
Credit Hours17
SemesterCourse CodeCourse NameClassificationCredit Values
SEMESTER 4MPU3312The Development of Science and Human CivilizationUniversity Core2
BHRM3013Organizational BehaviourCommon Core3
BLAW3013Business LawCommon Core3
BHRM3023Human Resource ManagementCommon Core3
BMKT3193Technopreneurial BrandingDiscipline Core3
Credit Hours14
SemesterCourse CodeCourse NameClassificationCredit Values
SEMESTER 5BERM3073Project Risk ManagementDiscipline Core3
BMKT3023Consumer BehaviourCommon Core3
BLAW3043Intellectual Property LawDiscipline Core3
BMGT3173Technopreneurial CommercializationDiscipline Core3
BMGT3043Business InnovationDiscipline Core3
MPU3432Pembangunan Masyarakat 2University Core2
MPU3452Siswaniaga 2University Core
Credit Hours17
SemesterCourse CodeCourse NameClassificationCredit Values
SEMESTER 6BPOM3033Supply Chain ManagementCommon Core3
BMGT3093Business EthicsDiscipline Core3
BMGT3183International EntrepreneurshipDiscipline Core3
BMGT3193New Venture of EntrepreneurshipDiscipline Core3
BMGT3103Negotiation and Conflict ManagementDiscipline Core3
Credit Hours15
SemesterCourse CodeCourse NameClassificationCredit Values
SEMESTER 7BMGT3123Research MethodologyCommon Core3
BPOM3083Technology Distribution ChannelDiscipline Core3
BMIS3093Business Intelligence and AnalyticsDiscipline Core3
BMGT3203Case Study of EntrepreneurshipDiscipline Core3
BMGT3063Strategic ManagementCommon Core3
Credit Hours15
SemesterCourse CodeCourse NameClassificationCredit Values
SEMESTER 8BRSH3034Entrepreneurship Project 2Discipline Core4
Credit Hours4
SemesterCourse CodeCourse NameClassificationCredit Values
SEMESTER 9BINT3016InternshipIndustrial Training6
Credit Hours4
Total Credit Value121

Career Prospect

The graduates would be employed as Executive/Manager in Business Development, Sales and Marketing, Retail and Dealership.